Medicine Hat Media

Posts Tagged ‘What is Medicine Hat?’

The Tourism Branding survey was released yesterday on It is the third step in our public engagement process (following the Executive Interviews and Question of the Week). The survey will be posted for the next 2 – 3 weeks. It takes about 10 minutes to complete.

The survey has taken elements from the previous two steps (primarily the Question of the Week) as certain themes emerged. The outcome of the survey is going to be a much more defined focus for our tourism industry and so we need as much public participation as possible over the next few weeks. People have been really engaged so far and this is really when we need their input the most.

A focused approach to Tourism will lead to a stronger Tourism Industry from an economic perspective. Tourism stakeholders have long maintained that this industry hasn’t yet realized its potential, which is what this tourism brand is seeking to help with.

To sweeten the deal for respondents, there are a number of prizes which respondents can choose to enter a draw for.

  • Medalta, in the Historic Clay District: Tea Pot, Sugar & Creamer set (approx. retail value – $80)
  • Cypress Hills: Wildlife & Park Bus Tour from Medicine Hat (20 people max). Blackout Period: July – August, Public Holidays. Includes Red Rock Coulee, Branchville Road, Eagle Butte & Elkwater (approx. retail value – $1,000)
  • Track Side Liquor Store: Two bottles wine (approx. retail value – $40)
  • Tourism Medicine Hat: Gift Basket (approx. retail value – $80)
  • Paradise Valley: 10 Golf Passes (5 x 2 packs)
  • Elkwater Lake Lodge & Resort: One (1) night accommodation in a Lodge Room. Blackout periods apply (approx. retail value – $115)

As always,  any questions can be directed to me (Quentin Randall) as the manager of this project.
twitter: @q_randall
phone: 403.529.1070

Thank you – this has been an excellent process and if we can finish strong, I’m feeling good about the final result.

If Medicine Hat was a person, who would it be? And why?

That’s the question posted on this week. It’s the final week of the public engagement portion designed to determine a brand for Medicine Hat’s tourism industry.

Response has been great so far – nearly 100 responses – and we’re looking to go out with a bit of a bang.

This question should be fun so don’t feel like you have to hold back. If you have a smart-mouth answer you just have to get out there, please don’t hold back. Just make sure it’s true (in your opinion, at least).

After this, we’re going to do a few weeks of more formal surveys and the responses to these questions are helping refine what those look like. So basically, your responses to this are helping us down the road too.

Thanks again and if you have any questions about the Tourism Branding Project, go to Most of the answers are there and if you’re still not satisfied, get in touch with members of the tourism branding committee.

It should be a fun week – Medicine Hat’s tourism branding project is asking you to finish the following sentence:

“Medicine Hat is the only place in the world you can ____________.”

It’s week three of the tourism branding public engagement project and there have been some good answers on the previous questions. And this week may provide some of the most interesting comments to date.

So, what is the answer? What’s the one thing you can do in (or around) this city that you can’t do anywhere else?

Does the answer have to do with the weather? Or any of our facilities like the Drag Strip, baseball diamonds, Medalta or the Esplanade? What about the golf courses?

Is there anything with the river or the bizarre under-rated landscape of the valley?Maybe the snakes factor into it somehow. Or the fact that, if you know where to look, you can get fresh tomatoes in the middle of winter. Granted, that’s not quite an anywhere-in-the-world kind of thing but it sure does satisfy cravings for tomato sandwiches in January.

So let your voice be heard – this project is running for two more weeks and we want to hear from everyone. It’s not often that projects like this look for a month’s worth of input so go to the website and let your voice be heard.



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